The Parivartan program aspires to reduce gender-based violence by working with men and boys through India’s popular sport of cricket. The program, based on the Family Violence Prevention Fund's intitiative Coaching Boys into Men, enlists cricket players, coaches and community mentors to serve as positive role models for school-age boys in more than 100 Mumbai schools. Through them, Parivartan aims to dispel the notion that “real men” are aggressive and violent.
ICRW will conduct interviews to reveal existing attitudes and behaviors among coaches and players about violent behavior. ICRW and its partners, Apnalaya, Breakthrough and Mumbai School Sports Association, will implement and evaluate various interventions that explore how gender-equitable role models can positively influence boys.